du Pay, the digital payment arm of Emirates Integrated Telecommunications Company (du), has partnered with Visa to advance digital payments across the UAE.
The collaboration marks du Pay’s entry as a principal member to issue Visa cards, emphasising its commitment to digital empowerment and financial inclusion. Customers can seamlessly order their du Pay Visa prepaid cards, both digital and physical, via the du Pay app, facilitating access to secure and universally accepted payment solutions.
The integration of Visa’s capabilities will help du Pay to expand its innovative financial solutions, striving for greater alignment with consumer lifestyles as well as bring additional versatility into the du Pay platform, offering customers a suite of enhanced features and services.
“du Pay and Visa have a shared aim to empower the financially underserved in the UAE, transcending the traditional boundaries of payment solutions. We are committed to making payment processes faster, simpler, and more secure while simultaneously enhancing financial inclusion,” said Nicolas Levi, CEO of du Pay.
“The strategic collaboration is poised to accelerate digital empowerment with a focus on inclusivity and serve the needs of those without traditional banking services, ensuring simplified access to products.”
The partnership between du Pay and Visa seeks to reshape the digital payments landscape by ensuring the delivery of easy-to-use and secure digital payment solutions. Furthermore, it is dedicated to the empowerment of communities through the provision of accessible financial services.
