Sustainability and Happiness Shaping the Future of Smart Cities: Mastercard, Smart Dubai and Expo 2020 Dubai Report

New report explores the expectations of UAEā€™s citizens and residents from future Smart Cities

Mastercard, Smart Dubai and Expo 2020 Dubai have collaborated to launch its Building the Cities of the Future report to better understand the pulse of UAE citizens and residents in shaping the future development of smart cities.

The virtual launch of the report was addressed by H.E. Younus Al Nasser, Assistant Director General, Smart DubaiĀ & CEO, Dubai Data Establishment, and featured a panel discussion with industry experts from Mastercard, Smart Dubai and Expo 2020 Dubai.

The report explores how residentsā€™ aspirations are driving the development of smart cities using new technologies, and outlines the trends and innovations paving the way for a brighter, more connected future for global cities.

Mastercard, together with its partners, is playing a leading role in bringing together the private and public sector to co-develop, deliver and scale solutions that make cities smarter.Ā  The whitepaper has identified cross-sector collaboration as a key factor in the future success of smart cities, along with the development of seamless, customer-centric experiences and solutions that advance growth and drive sustainability efforts.

ā€œThis study clearly highlights the importance and power of partnerships when it comes to developing smart cities and driving sustainable and inclusive growth. Consumers are clear about their expectations, and it is the responsibility of the private and public sectors to come together to build inclusive, dynamic cities,ā€ said Elias Aad, Vice President, Head of Strategic Growth Business, MENA, Mastercard.

ā€œAt Mastercard, we are helping to drive this progress by embedding ourselves with private and public sector partners, supporting them in the development of digital payments economy blueprints and executing on it leveraging our advanced technologies, global payments network and expertise, advisory team and data driven insights. Throughout the pandemic, we have supported our partners and united communities, ensuring governments, large and small businesses, merchants and consumers stay safe, informed and connected,ā€ continued Aad.

KEY FINDINGS

The survey found that four out of five (79%) residents in the UAE believe theyā€™d be happy living in a smart city, aligning closely to Smart Dubaiā€™s aspiration of making Dubai the happiest city on earth through smart technology and innovation. Smart Dubai is a member of Mastercard City Possible,Ā a model for urban innovation in which a global network of cities, businesses, academics and communities work together to make cities more inclusive and sustainable.

The top three resident expectations of a smart city were environmentally friendly business practices, paperless government services, and fast, affordable, city-wide internet connectivity. The majority (67%) of respondents shared that they expect their smartphones to be the primary channel to access city services.Ā  Respondents cited ultra-fast mobile connections, driverless taxis, and virtual medical diagnoses from AI doctors as the most exciting innovations in the cities of the future.

SUSTAINABILITY FIRST IN THE CITY OF THE FUTURE

Sustainability emerged as a key aspiration for smart cities across all age groups. The study found that an overwhelming segment (53%) of UAE respondents consider living in a sustainable city as the most exciting innovation in future smart cities, and this increases with respondentsā€™ age.

The UAE is committed to a sustainable future, having included a focus on sustainable development as part of its Vision 2021. In January 2020, Mastercard launched the Priceless Planet Coalition, which aims to fight climate change through the restoration of 100 million trees over five years. In October 2020, Expo 2020 Dubai joined the Coalition as a strategic partner as part of its commitment to sustainability and intent to host one of the most sustainable World Expos in history.

Iman Alomrani, Deputy Chief Technology Officer, Expo 2020 Dubai, said: ā€œWorld Expos have influenced the development of cities for 170 years through iconic structures and advances in technology and engineering. Expo 2020 will break new boundaries, working with innovative partners such as Mastercard to play an instrumental role in structuring future smart cities through numerous initiatives and activations ā€“ environmental, technological and economical ā€“ that will live on well after the event.

ā€œSustainability is integrated throughout Expo 2020 Dubai, creating meaningful impact and inspiring the global community to take action towards a cleaner, safer, healthier future. It is extremely encouraging that people consider sustainable practices as vital to their cities of the future.ā€

COVID-19: AN ACCELERATOR

Over half (54%) of respondents expect COVID-19 to accelerate the development of smart cities, and many respondents also report that they expect habits adopted during the pandemic to change their behavior permanently. The top three trends expected to continue are working from home (27%), less cash and the preference of card, contactless and electronic payments (21%) and an increase in online shopping with reduced shopping trips to malls (15%).

DUBAI: LEADING THE WAY FOR CITIES OF THE FUTURE

Dubai has been ranked the best smart center in the Arab world for development of creativity, innovation and delivery of new technology, according to the second edition of the Smart Centre Index (SCI).[1]

Dubai has emerged as one of the early adopters of innovation to create an interconnected, intelligent city with digital technology embedded across its functions. Led by Smart Dubai, the city has transformed itself into a model smart city through the Smart Dubai 2021 strategy,Ā revolutionizing the way government services are delivered to its people by launching over 100 smart initiatives and 1000 smart services over three years and recording over 3% of an increase in happiness levels across the city.

ā€œOver the past few years, we have raised Dubaiā€™s profile as a smart city that meets the needs of its citizens. The quest to continue learning, knowledge contributions and collaborations is key to the development of tomorrowā€™s smart cities, and as a member of Mastercardā€™s City Possible network, we are actively engaged in sharing our experiences and taking on board global best practices,ā€ said Meera Al Shaikh, International Relations and Partnerships Section Manager, Smart Dubai.

The complete white paper can be downloaded here.

[1] Long FinanceĀ  – Smart Centres Index

About Smart Dubai

Anchored in the vision of His Highness Sheikh Mohammed Bin Rashid Al Maktoum, Vice-President & Prime Minister of the UAE, and Ruler of Dubai, Smart Dubai is leveraging the power of technology to make Dubai the happiest city on Earth.Ā ItĀ is the city government entity leading the digital transformation of DubaiĀ to empower, deliver and promote efficient, seamless, safe, and personalized city experiences for residents and visitors.

Since 2000, Smart Dubai has unified the cityā€™s digital government efforts and is now responsible for Dubai Governmentā€™s central shared services and infrastructure platform known as the Government Resources Planning Systems (GRPS), which connects more than 30 systems and over 71,000 Dubai Government employees. Today, the digital transformation of Dubai isĀ being accelerated byĀ theĀ implementation of the Dubai Paperless Strategy that aims to digitize internal and external government transactions, rendering them completely paper-free by December 2021.

Landmark products and services launched by Smart Dubai over the past two decades include, DubaiPay, Smart Employee, Smart Supplier, UAE PASS – the UAEā€™s first secure national digital identity for citizens and residents of the UAE, DubaiNow – theĀ emirateā€™s first unified smart services app combining over 120 smart city services from more than 30 government and private sector entities, and many more.

Smart Dubai has acknowledged data as a key enabler to the cityā€™s ongoing smart transformation and therefore also oversees the Dubai Data initiative, a citywide data strategy to classifyĀ collect, and open government and private sector data,Ā in order to leverage the maximum value out of the cityā€™s data.Ā Other key initiatives launched by Smart Dubai include the Dubai Blockchain Strategy and the Dubai AI Lab.

Over the years, Smart Dubai has been able to inspire new realities for people in Dubai and beyond, due to which, today Dubai is a world-recognized smart city and is an active participant and contributor to various international forums and events. Key examples include the Smart City Expo in Barcelona, The World Economic Forum,Ā The World Bank Seminars,Ā WebSummit, and the South by Southwest (SXSW) Conference & Festivals where Smart Dubai won the prestigiousĀ SXSW Interactive Innovation Award for the Dubai Paperless Strategy.

For further information on Smart Dubai visit www.smartdubai.aeĀ or contact us onĀ info@smartdubai.ae.