Deem Finance announces change in CEO

Deem Finance, the UAE-based digitally-led financial services provider, today announced that Chris J. de Bruin, Chief Executive Officer (CEO), has informed the Board of Directors of his plans to resign his post in order to pursue other endeavors. Deem has named Jayasheel Bhansali, currently serving as the company’s Chief Financial Officer (CFO), as Interim Chief Executive Officer (CEO), replacing Mr. Bruin with immediate effect.

Under Chris de Bruin’s leadership, Deem has undergone a significant transformation from a traditional consumer lender to a dynamic digital finance company. On his resignation, Chris de Bruin stated: “It has been an honour to lead the amazing team at Deem. I am grateful for the trust extended by the Board, in particular our Chairman, Saed Arar, and our incredible shareholders. Together we have created a great platform and I look forward to Deem growing from strength to strength.”

Commenting on Chris de Bruin’s resignation Saed Arar, Chairman of the Board of Directors, stated: “We would like to thank Chris for his strong leadership over the last few years. He has brought significant positive change to the business. We highly appreciate the years of service Chris dedicated to Deem. He leaves a legacy of financial stewardship and discipline that will contribute to our future success for years to come. We wish him the very best in his next endeavor.